My favourite workshop in 2024 combined 10 public sector teams in a conversation on raising their collective performance. Following scene setting on organisational vision and the attributes of high performing teams the session moved to collaborative action. The first step involved reflection on strengths, successes and areas to improve. With these shared, each team was... Continue Reading →
Goals are good for organisations and individuals If you have read John Doerr's Measure What Matters you will be very aware of the organisational benefits of Objectives and Key Results (OKRs). Backed with excellent examples, Doerr demonstrates that focus on prioritised, specific and action-oriented initiatives that flow from strategic priorities are critical for organisational success. He... Continue Reading →
The new TENA #Ageless campaign has a made a bold start. The 60-second film features older women discussing their attitudes to sex, incontinence and their 'maturing' bodies. As Sarah Douglas, CEO, AMV BBDO, explains “We are challenging society’s damaging perceptions around incontinence for women and celebrating all that women are." Challenge perceptions of ageing and incontinence... Continue Reading →
Zero waste shops can now be found on 100’s of high streets across the UK. Most are independent start-ups, launched by those seeking to be a catalyst for the behaviour change needed to avert a climate crisis. With more consumers seeking to avoid unnecessary and single-use packaging it is not just climate concerned individuals seeing... Continue Reading →
A UK Select Committee report on food and drink plastic packaging was published this month. It endorsed a number of government proposals to reduce environmental harm including the taxing of plastic packaging and introduction of a scheme where consumers pay an up-front deposit for drinks containers that can be reclaimed when they are returned. It... Continue Reading →
In the week that Apple issued a profit warning bakery chain Greggs has gained huge press and social media coverage for sales of a vegan 'sausage' roll that has led to customer queues ‘out of the door’ at some stores. The public interest in part reflects a dramatic growth in those going vegan in the... Continue Reading →
It's that time for personal goals for the new year. If being happier and more successful is your motivation then it is worth considering the findings of Robert Waldinger, Director of the Harvard Study of Adult Development alongside those of Shawn Achor, author of The Happiness Advantage. Waldinger's study based on 75 years of observing 724 men, 'reveals' that good relationships... Continue Reading →
In a recent workshop I used the brilliant example of skin care brand Sol De Janeiro to demonstrate the value of understanding behaviour. It is an example worth sharing... Sol De Janeiro with Ogilvy Brazil created ‘Tattoo Skin Cancer Check’ to increase early detection of skin cancer - the most common type in Brazil, with a rising incidence among... Continue Reading →
There is much to like with the new social enterprise scheme being trialled in London that gives homeless people the opportunity to staff coffee carts and earn a living wage. This not-for-profit initiative addresses a growing problem with rough sleeping in London having increased by 80 per cent since 2010. It is backed and inspired... Continue Reading →
An all female team completed the Volvo Ocean Race this year. Sponsored by SCA they battled against the elements and oceans 24 hours a day over a distance of 38,000 miles. The team's achievement is a high profile example of women competing with men on equal terms and facing equal challenges. It is a case-study that... Continue Reading →
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